Web Page Design Fundamentals

 

Website design covers a variety of disciplines and skills in the creation and management of websites for businesses. The various disciplines of website design include user interface design; visual communication design; web graphic design; creative technology; writer and typist; and search engine marketing. The most common graphic techniques used include Adobe Flash, WordPress, Corel Draw, and Adobe Illustrator. Web developers use user-friendly web applications that help businesses manage their websites from start to finish. In addition, web developers are also responsible for maintaining the accuracy and general functionality of websites maintained by other web services firms.

Brand development is an important aspect of any Website Design project. It involves identifying brand identity, defining company vision, and defining and promoting the range of associated values. Most Website Design companies offer a range of professional tools like branding guides, brand development calendars, brand discovery tools, brand discovery softwares, brand builder tools, brand registration software, social media presence development, and domain name research & registration. These tools help you create your unique brand image and build strong customer relationships.

Content creation and layout play a crucial role in Website Design projects. A good website design should provide a rich and appealing user experience by having a logical layout. Layouts can be based on professional templates or you can make one yourself. There are many website designing tools available in the market to help you layout your site and achieve a good user experience. Website designers also use Flash and JavaScript technologies to add interactivity to the site. For instance, if a visitor wants to see a video about the latest product launched by your company, all he has to do is click on one of the video players embedded on the home page and watch the video.

A layout for a Magazine Website Design helps you present the content in different types of styles. For instance, a Magazine Website Design can present the information in a different type of format according to the format of the magazine. For instance, a brief article in English can be presented as a short paragraph in Chinese. Similarly, there are many different types of layouts such as single-width, double-width, centered, and centered text.

Social Media: It is now an integral part of Internet Marketing. To promote your products or services, it is essential to create a presence on the web through social media websites such as Facebook, Twitter, etc. In addition, to spread the word, you can also use a "landing page" to display the information about your products or services. For instance, a landing page for a fashion blog might feature an image, a brief introduction, the main idea of the blog, and other few words or images to entice the target audience to learn more about you and your offerings.

Website Design Principles & Layout: Although web designers are expected to follow all these basics every single time, but there are certain things that remain constant. These are things like color scheme, graphics arrangement, template, etc. These fundamental design principles form the basis of every website design and help the web designers to customize and modify the layout depending upon the purpose of the website. The basic elements of a layout include the header, body, side panel, footer, and other various components.

The key performance indicators (KPIs) play a pivotal role in determining the success of any website. They measure the success by various means such as click through rates, bounce rate, user experience metrics, etc. A complete measure of the design process and its results can be obtained from the successful websites. This enables you to analyze and plan further steps for the same. It is also important to keep these elements in mind while designing a layout. Therefore, many web designers revert back to the basic layout principles to obtain a better user experience and provide a better platform for internet marketing.Know more about Small Business Website Design here.

Information Architecture: When everything is in place and users find easy use of the various tools and features of a web page, it is said to be information architecture. In simple words, the layout is considered as an information architecture. A good layout should cater all the basic needs of the visitor and make sure they feel welcome to visit your website. Therefore, most web designers concentrate on usability and functionality when they are planning a website layout. They plan a layout but do not bother about information architecture and provide only basic information to visitors. However, this is the right approach for a website, if you want to have a successful online presence.